June 5, 2017

Everywhere you turn you are being sold something, a new product, a must have service, or even a Coke and a smile!  But today selling has new facets that we never imaged 20 years ago, even 10 years ago.  I think we can all agree that businesses need a logo, a mission st...

August 4, 2016

I really do love my clients, even when I'm trying to help, advice, advocate and they are just not listening.  The other day I was trying to impress upon a client that his business can't be everything to everybody.  This came about because I asked him the simple questio...

July 7, 2016

"Your image is everything!" I have heard some of every type of person in some of every type of lifestyle say that same thing.  But what does it really mean and is image really everything?

"On any given day a consumer is repeatedly exposed to brands that are pa...

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